Vodafone Collects In-the-Moment Insight on New Year’s Eve

Vodafone Collects In-the-Moment Insight on New Year’s Eve

Vodafone were embarking on a journey to better understand how consumers perceive their brand.

Read More
Campaign Effectiveness: Targeting Consumers on the Move

Campaign Effectiveness: Targeting Consumers on the Move

Millward Brown’s client, a multinational alcoholic beverage company, was looking to measure consumer responses to the brands outdoor and digital activity within four specific regions in London.

Read More